COMM 357 History of Public Relations
This course critically examines the origins and history of public relations theory, principles and professional practice. Students will study the historical nature and role of public relations, the history and development of the field, and the societal forces affecting the profession and its practice. Course content includes the bases of the socio-political legitimacy and ethical justification of public relations in a free and democratic society.
Credits
3 credits
Distribution
Advanced (ADVD)Notes
Academic Level: 140-UG Level 4 Advanced
Modalities: In Person